Posted by Goody on 05/29/08 in Business
There really does come a time when, as a pair of trains are getting close to each other and picking up speed, that you know you should turn away, or at least wince meaningfully, in anticipation of the crash and explosion of flames and flying metal that you know is just moments away. You know you should, a part of you wants to, but you cannot turn away.
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Airline Customer Service - A New Morality Tale For Businesses Large And Small
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Posted by Goody on 02/20/08 in Business
Customer loyalty is one of the current buzz words in business. Due to the cost of securing new customers being anywhere from 6 to 8 times the cost of maintaining existing customers, developing loyal customers makes a whole lot of common sense.
Yet, if we look to the past, we can read about someone who understood the value of customer loyalty and more importantly how to develop that loyalty. Are you curious as to whom this fellow was?
He wrote the following:
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